Wednesday, October 13, 2010
I thought this was interesting... Car logos over the years. In class we discussed the idea that if Gap wanted to update their logo, they could have just changed the GAP to a sans serif font. It looks like for the most part, that's what car makers have done. Almost all of the brand names get cleaner (except for maybe Ford). Personally, I think BMW's progression is the best- very small changes to a cleaner, fresher look. Although, I'm not sure what's going on with logo four, but maybe that's because I don't know what Motorsport Roundel is?