A friend of mine sent me this a few weeks ago -- I don't know if it's something she just found, or if it was a funny clip going around, but this is serious example of the power of advertising. Check out this groupon ad from Santa Cruz. Is this guy kidding? Or maybe a genius... it's easy to do the math and see that he made $3,000 for this. $3,000. For drawing pictures -- bad pictures -- of cats. CATS! With the right advertising, ANYTHING can be made into a novelty item. Hilarious.